Moving Forward

The most crucial action to take when your website launches is to increase traffic. Google will be able to index it more quickly as a result, which will immediately improve your SEO rankings. Here are some ideas for spreading the word:

• Email Newsletter – if you have a newsletter or email list, be sure to let them know that the new site has launched and even more importantly, how it can help their business or add value to them.
• Social Media – use your network of Facebook friends, family, or co-workers to get the word out. You’d be surprised how far one post can go when it’s shared and liked. Also, if you’re active on Linked In, Instagram or other socials, share away!!
• Word of Mouth – word of mouth is still the most powerful referral. If you’re as excited as we are when your site launches, tell those around you! Get their opinion and see what they think about your new online presence. That’s valuable feedback that may come in handy when considering changes and additions to the site moving forward.

PS – We’ll send you a launch pack shortly with all the graphics and assets you need to promote your new website!

Once your website has been operational for some time, we advise taking some steps to keep it current, especially if your website has a lot of returning or frequent users. Here are a few ideas:

Change Out photos: We advise updating or changing out photos 1-3 times each year. It’s crucial to keep your website’s primary image fresh and new if it appears on the front page. The user will perceive that you are investing time in updating your website, increasing its usefulness to them.

Colors/Layout: If your website hasn’t been updated in around a year, it’s highly advised that you do something to liven it up. Whether it’s merely tweaking or adding new graphics or photos, changing the action colors or menu bar cosmetically. A GREAT approach to keep visitors coming back is to keep your website updated.

Keep Your Information Up-to-Date: If anything about your company changes, including personnel, hours, or services, make sure to update the website as well! Nothing is worse than finding inaccurate information on a website or a picture of a staff member who is no longer employed there. Maintain an updated website that is tailored to your company.

Google classifies websites as “alive” or “dead,” depending on whether they are generating traffic, gaining new and returning users, being updated, or publishing fresh blogs and content. If your website has become “dead,” it can have a significant negative impact on your SEO ranking if it is not handled, updated, or maintained. Here are some choices for developing the content of your website:

Blog: Many people think blogging is overrated and pointless, and we can understand that. However, the numbers speak for themselves: websites with blogs typically receive 30–40% more visitors than those without blogs. Google frequently indexes blog posts before indexing important website pages. You will increase traffic if you can provide quality, enduring content that is well thought out and beneficial to your audience. Use your network and social media to spread the news without hesitation. To increase traffic to your website and have a stronger online presence, it’s worth hiring someone to manage a reliable blog.

New Pages: it’s generally a good idea to refresh both your content and your photographs and visuals! If you have more services, add them to your website. Google adores discovering new coding being added to a website. Repeat the previous steps by reposting your website to your social media accounts and noting that your photographs, content, new blog post, etc. have been updated.

Updated Content: Be sure to update your website as necessary if your industry or your services change. By changing just a few words in the content, you can convince Google that your website is once again “alive” and being worked on.

Your website is an investment – and we are here to help you protect it! You choose the Maintenance & Care Plans that suits you.

Spammers, bots, malware, and hackers presently account for more than 50% of all web traffic. We wholeheartedly urge you to protect your website with us if you haven’t already. Websites are being hacked left and right these days. Hackers can find a way in from thousands of miles away. Web spiders can manage to get past a hosting company’s firewall.

Monthly Support Time
If your website Care Plan includes monthly support time, we’re at your service for all kinds of needs. From adding new content to optimizing your site for SEO – you name it, we’re here to help!

We’d love to hear about any amazing experiences you may have had.
In addition to making us feel good, it positively impacts our prospective customers.