Natalie Licini Creative is a New Jersey-based photography studio and creative agency led by award-winning photographer Natalie Licini. The business blends luxury portrait experiences with brand strategy, offering services like family photography, boudoir, headshots, branding, PR, and content production.

What is needed?

Natalie had two separate brands and websites, which made it hard to showcase her full range of offerings. She needed a unified, elevated platform that reflected both her fine art photography and her creative consulting work—all in one seamless, strategic experience.

Implementation

We designed and developed a custom WordPress website using Divi, merging two brands into one cohesive site. The project included visual strategy, layout planning, mobile optimization, and migration of 250+ blog posts. We also handled SEO groundwork, connected Google Analytics and Search Console, and provided launch materials including a branded social media announcement graphic.

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